Step 6.1 – What To Post On Instagram

Content Creation

Instagram Posting

  • Instagram’s young audience likes current, creative, and useful content
  • Posting frequency is not as important as posting consistency
  • There isn’t a universal best time to post on Instagram
  • Businesses cannot ignore Instagram Stories
  • Using both hashtags and location tag drives the most engagement
  • Videos might overtake images as the most engaging type of content
  • User-generated content drives growth and conversions
  • Caption length doesn’t affect engagement
  • Make the page look aesthetically pleasing

Layout is super important!!  This link is the best layout explanation I have found to date. Find one you like and stick to it. Find it here!

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